c. encoding/outputting

now is the time to convert the production from the
video editing time-line to a relevant format for the platform
that is being used to deliver it to the screen
(i.e a CD, DVD, computer, to a phone, a monitor,
a portable player etc)

the final process is a technical one which involves: -

collating, authoring & outputting to final delivery platform -
in a variety of formats and platforms such as HD, SD, SDi,
Digibeta, DVD, Blu-ray and DVD, web and all their variants

and demands precise equipment and skills to ensure
it transfers reliably

a return to the proposal tells us into what formats
we need to convert the production