“tying up all the ends”
this is the moment where all the elements get sewn up
and the final effect becomes evident
it’s a ‘honing’ process where a variety of effects, moves
and transitions can turn a simple delivery of information,
into a dynamic, entertaining exercise in business communication
a. video editing
the final stage of editing is to add any special effects (FX),
transitions,
masks and movements, that might help
the meaning/message
b. audio mixing - to visuals
this includes editing the material to the audio -
such as balancing the levels between music
and live sound
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