SOUNDTRACKS:
the power of music cannot be underestimated, allowing presenters some control over their audience, by heightening interest and creating changes in mood and emotions... |
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SAMPLE 1 - dramas
these examples follow a theme or storyline concept:-
1 ud trucks - truck promotion
2 monsanto - sales conference
3 ‘homeglow’ gas fire - product launch
4 casablanca - (after-shave) product launch
1A - the godfather - part 3 - new truck range launch |
SAMPLE 2 - voice-overs
soundtracks that make use of the V/O as the main storytelling medium, in a way that relates to the targeted audience:
1 banister bros - corporate story - textiles
2 gourmet-traveller - magazine awards night
3 esso petroleum - 'marketing warfare' conference
theme |
SAMPLE 3 - music
sample music tracks - specially written for the event by contracted composers and musicians:-
1 “daily express” - new format launch
2 subaru -liberty tvc - conference launch and tvc
3 “for the long run” - sales conference in rural woolshed |
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